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Position Title
Public Affairs Specialist (Social Media)
Agency
Office of the Secretary of the Army
Announcement Number
NCHT188659497191D Opens in new window
Open Period
Friday, June 15, 2018 to Monday, June 25, 2018
For preview purposes only. To apply, please return to the USAJOBS announcement and click the Apply button.
Eligibilities
1. Do you claim Veterans’ Preference? (limit characters)
2. External Recruitment Military Spouse Preference

This category includes spouses of active duty military members.  To be eligible you:

• Must have been married to your military sponsor prior to reporting to the new duty assignment; AND,

• Must have accompanied your military sponsor on a Permanent Change in Station (PCS) move; AND,

• The position for which you are applying must be within the commuting area of your military sponsor's new permanent duty station.

MSP applies if you are ranked among the "best qualified" for this vacancy, and the list established from this announcement is used to fill the vacancy. 

MSP does not apply, however, when preference would violate statutes or regulations on veterans' preference or nepotism. 

Supporting documentation: You must provide acceptable documentation of your appointment eligibility which includes the following: a copy of PCS orders authorizing the spouse to accompany the service member to a new duty location, and proof of marriage to the service member. 

**NOTE: You will not receive Military Spouse Preference for this announcement if you fail to provide any of the documents mentioned above.

Are you a military spouse eligible for preference under delegated examining procedures?
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3. Interagency Career Transition Assistance Plan

Are you a current or former federal employee displaced from a position in a federal agency other than the agency hiring for this position?  If yes, confirm:

• you are located in the same local commuting area of the vacancy

• your grade is equivalent to or below the grade level of the vacancy and

• your last performance rating of record is at least fully successful or the equivalent.

ICTAP applicants must be well qualified for the position to receive consideration for special priority selection. Well-qualified is defined as meeting all of the minimum qualification standards and eligibility requirements as well as possessing skills that clearly exceed the minimum qualification requirements for the position.

*Note: Under competitive delegated examining, an ICTAP eligible will be considered well-qualified if they attain an eligibility rating of 90 or higher, not including points for veterans' preference.

Supporting documentation: Federal employees seeking ICTAP eligibility must submit proof that they meet the requirements of 5 CFR 330.704, by submitting a copy of the following documents with your completed application:A copy of your agency notice; AND,

A copy of your most recent annual performance appraisal; AND,

A copy of their most recent SF-50 noting current position, grade level, and duty location.  Additional information regarding ICTAP eligibility can be found in the OPM Employee's Guide to Career Transition.  For more information, review the USAJOBS Resource Center.
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Assessment 1
Thank you for your interest in a Public Affairs Specialist (Social Media) position with Department of the Army. Your resume and the responses you provide to this assessment questionnaire will be used to determine if you are among the best qualified for this position. Your responses are subject to verification. Please review your responses for accuracy before you submit your application. (limit characters)
1. Select the one statement that best describes the experience that you possess that demonstrates your ability to perform the work of Public Affairs Specialist (Social Media) at the GS-12 grade level or equivalent pay band in the Federal Service.
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For each item, select the one response that most accurately describes your current level of experience and capability using the scale below. (limit characters)
2. Manage content and audience engagement of the Agency's social media platforms.
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3. Assist in coordinating and synchronizing tactical and strategic social media communication efforts with Public Affairs offices across the Agency.
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4. Develop accurate and influential communication of the Agency strategic communication programs, policies, issues, and activities worldwide, for both internal and external audiences.
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5. Determine the most effective channels of communication for specific programs.
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6. Formulate strategies to release information on Agency programs, policies and functions through existing and emerging social media platforms.
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7. Develop information products and content for publishing on Agency social media platforms.
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8. Approve all daily content and interactions on the Agency's existing and future social media platforms.
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9. Maintain active, accurate and effective engagement with audiences on the Agency's social media platforms.
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10. Monitor trends to keep on the forefront of developments in social media.
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11. Research new areas of web communication to advise staff on trends, tactics and techniques.
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12. Provide social media recommendations for exercises and real world operations, crisis communication incidents, and other high-profile activities and events.
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13. Measure the effectiveness of social media strategies for key communication events.
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14. Present decision/information papers and briefings to staff principals as directed.
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15. Develop social media response to query and public affairs guidance for members of the staff and public affairs officers across the Agency concerning social media issues.
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16. Provide analysis of social media strategies and platform performance reports including metrics, trend analysis and recommendations for future efforts.
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17. Maintain currency of social media industry trends and make recommendations for potential use on Agency social media platforms.
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18. Your responses to the Announcement and Assessment Questionnaires, along with your resume and all supporting documentation are subject to evaluation and verification to ensure accuracy. Please take this opportunity to review your responses to ensure their accuracy.
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