- Position Title
- Public Affairs Specialist (Marketing)
- Agency
- Immigration and Customs Enforcement
- Announcement Number
- LAG-OPA-10457238-MP-RL Opens in new window
- Open Period
- Monday, March 25, 2019 to Friday, April 5, 2019
For preview purposes only. To apply, please return to the USAJOBS announcement and click the Apply button.
Eligibilities
1.
Are you a veteran who separated from active duty under honorable conditions and you:
• have a rating by the Department of Veterans Affairs showing a compensable service-connected disability of 30% or more OR
• retired from active military service with a service-connected disability rating of 30% or more.
If eligible, submit a copy of your latest Certificate of Release or Discharge from Active Duty, DD-214 (copy indicating character of service) or other proof of your service which includes character of service. Please also provide the disability letter from the Department of Veterans Affairs or Armed Service and the Application for 10-Point Veteran Preference, Standard Form 15.
For more information, review USAJOBS Veterans resources.
• have a rating by the Department of Veterans Affairs showing a compensable service-connected disability of 30% or more OR
• retired from active military service with a service-connected disability rating of 30% or more.
If eligible, submit a copy of your latest Certificate of Release or Discharge from Active Duty, DD-214 (copy indicating character of service) or other proof of your service which includes character of service. Please also provide the disability letter from the Department of Veterans Affairs or Armed Service and the Application for 10-Point Veteran Preference, Standard Form 15.
For more information, review USAJOBS Veterans resources.
2.
(1) Are you the spouse of a member of the Armed Forces who is serving on active duty?
-OR-
(2) Are you the spouse of a member of the Armed Forces who retired with a disability rating of 100 percent at the time of retirement or the spouse of a member of the Armed Forces who retired or separated from the Armed Forces and has a disability rating of 100 percent from the Department of Veterans Affairs?
-OR-
(3) Are you the un-remarried widow or widower of a member of the Armed Forces killed while in active duty status?
For more information, review USAJOBS Veterans resources.
To verify your eligibility for option 1 identified above, you must submit a copy of your spouse's active military orders and a copy of the marriage certificate.
To verify your eligibility for options 2 and 3 identified above, you must submit the Standard Form 15 and all supporting documentation identified on that document (e.g., Certificate of Release or Discharge from Active Duty, DD-214 (copy indicating character of service) or other proof of service which includes character of service; death certificate and documentation identifying marital status at the time of death; disability letter from the Department of Veterans Affairs or Armed Service, etc.).
-OR-
(2) Are you the spouse of a member of the Armed Forces who retired with a disability rating of 100 percent at the time of retirement or the spouse of a member of the Armed Forces who retired or separated from the Armed Forces and has a disability rating of 100 percent from the Department of Veterans Affairs?
-OR-
(3) Are you the un-remarried widow or widower of a member of the Armed Forces killed while in active duty status?
For more information, review USAJOBS Veterans resources.
To verify your eligibility for option 1 identified above, you must submit a copy of your spouse's active military orders and a copy of the marriage certificate.
To verify your eligibility for options 2 and 3 identified above, you must submit the Standard Form 15 and all supporting documentation identified on that document (e.g., Certificate of Release or Discharge from Active Duty, DD-214 (copy indicating character of service) or other proof of service which includes character of service; death certificate and documentation identifying marital status at the time of death; disability letter from the Department of Veterans Affairs or Armed Service, etc.).
3.
Are you a current or former federal employee displaced from the agency hiring for this position? If yes, confirm:
• you are located in the same local commuting area of the vacancy
• your grade is equivalent to or below the grade level of the vacancy AND
• your last performance rating of record is at least fully successful or the equivalent.
You will be required to submit supporting documentation to validate your claim of CTAP eligibility such as a Reduction in Force (RIF) separation notice or a Proposed Removal/Separation notice and a copy of your latest Notification of Personnel Action, Standard Form 50.
For more information, review the USAJOBS Resource Center.
• you are located in the same local commuting area of the vacancy
• your grade is equivalent to or below the grade level of the vacancy AND
• your last performance rating of record is at least fully successful or the equivalent.
You will be required to submit supporting documentation to validate your claim of CTAP eligibility such as a Reduction in Force (RIF) separation notice or a Proposed Removal/Separation notice and a copy of your latest Notification of Personnel Action, Standard Form 50.
For more information, review the USAJOBS Resource Center.
4.
Were you employed overseas as an Appropriated Fund employee AND did you
• complete 52 weeks of creditable overseas service in an appropriated fund position(s) as a family member during the time you accompanied a sponsor officially assigned to an overseas area
• receive a fully successful or better (or equivalent) performance rating AND
• return to the United States to resume residence less than 3 years ago?
• complete 52 weeks of creditable overseas service in an appropriated fund position(s) as a family member during the time you accompanied a sponsor officially assigned to an overseas area
• receive a fully successful or better (or equivalent) performance rating AND
• return to the United States to resume residence less than 3 years ago?
5.
Have you completed three years of substantially continuous service immediately before separation from an unlimited, career-type Foreign Service appointment that meets a requirement for career tenure?
-OR-
Have you had service that began with a non-temporary Foreign Service appointment counting towards the 3-year service requirement for career tenure and have been separated within the past 30 days from the career-type appointment in the Foreign Service?
-OR-
Have you had service that began with a non-temporary Foreign Service appointment counting towards the 3-year service requirement for career tenure and have been separated within the past 30 days from the career-type appointment in the Foreign Service?
- You will be required to submit a copy of your Notification of Personnel Action, Standard Form 50 documentation to validate your claim.
6.
Are you a current or former federal employee displaced from a position in a federal agency other than the agency hiring for this position?
If yes, confirm:
• you are located in the same local commuting area of the vacancy
• your grade is equivalent to or below the grade level of the vacancy and
• your last performance rating of record is at least fully successful or the equivalent.
You will be required to submit supporting documentation to validate your claim of ICTAP eligibility such as a Reduction in Force (RIF) separation notice or a Proposed Removal/Separation notice and a copy of your latest Notification of Personnel Action, Standard Form 50. For more information, review the USAJOBS Resource Center.
If yes, confirm:
• you are located in the same local commuting area of the vacancy
• your grade is equivalent to or below the grade level of the vacancy and
• your last performance rating of record is at least fully successful or the equivalent.
You will be required to submit supporting documentation to validate your claim of ICTAP eligibility such as a Reduction in Force (RIF) separation notice or a Proposed Removal/Separation notice and a copy of your latest Notification of Personnel Action, Standard Form 50. For more information, review the USAJOBS Resource Center.
7.
I am currently on a permanent position which is equivalent to at least the (grade of the position) level (or higher) in the federal service; however, I am an employee for a federal agency which has an Interchange Agreement with the U.S. Office of Personnel Management, or with a federal agency covered under other special appointing authorities or agreements (e.g., NAF, TSA, U.S. Postal Service, FAA, etc.).
- You will be required to submit a copy of your Notification of Personnel Action, Standard Form 50 documentation to validate your claim.
8.
Are you a current or former employee of a land management agency (Forest Service; Bureau of Land Management; National Park Service; Fish and Wildlife Service; Bureau of Indian Affairs; or Bureau of Reclamation) who:
https://www.chcoc.gov/sites/default/files/Land%20Management%20Workforce%20Flexibility%20Act%20Implementing%20Policy%20Guidance%20FAQs.pdf
- was originally hired to a time-limited position under a competitive appointment; and,
- served one or more time-limited appointments at a land management agency for a period totaling more than 24 months without a break in service of two or more years; and,
- performed at an acceptable level of service during each period of service; and,
- if no longer employed by the land management agency, have been separated for no more than two years, and departed that position in good standing.
https://www.chcoc.gov/sites/default/files/Land%20Management%20Workforce%20Flexibility%20Act%20Implementing%20Policy%20Guidance%20FAQs.pdf
9.
Are you a former Peace Corps volunteer or VISTA member who has completed your service within the past twelve months?
-OR-
Are you a former Peace Corps volunteer or VISTA member who has completed your service within the past 36 months and is requesting an extension of your non-competitive eligibility due to your military service, status as a full-time student or other experience related to this position?
-OR-
Are you a current or former Peace Corps employee who has completed at least 36 months of continuous service and has been separated from the Peace Corps for less than three years?
If yes, submit a copy of your description of service or other proof of non-competitive eligibility.
If you are a former Peace Corps volunteer or VISTA member who is requesting an extension of your non-competitive eligibility, please also provide the necessary documentation to support your request.
-OR-
Are you a former Peace Corps volunteer or VISTA member who has completed your service within the past 36 months and is requesting an extension of your non-competitive eligibility due to your military service, status as a full-time student or other experience related to this position?
-OR-
Are you a current or former Peace Corps employee who has completed at least 36 months of continuous service and has been separated from the Peace Corps for less than three years?
If yes, submit a copy of your description of service or other proof of non-competitive eligibility.
If you are a former Peace Corps volunteer or VISTA member who is requesting an extension of your non-competitive eligibility, please also provide the necessary documentation to support your request.
10.
If you meet the area of consideration described in this vacancy announcement under the section "Who May Apply," AND are a competitive status applicant, you may be referred without competition under agency merit promotion procedures. To be eligible, you must meet the following criteria:
Have you ever held a permanent position in the competitive service, with the same promotion potential (or higher), equivalent to the promotion potential shown in this vacancy?
If yes, submit a copy of your Notification of Personnel Action (SF-50) or equivalent personnel action form reflecting your permanent, competitive status, and the promotion potential of the position relevant to this eligibility.
• Your Notification of Personnel Action (SF-50) (or equivalent personnel action form) must reflect career or career-conditional (Tenure 1 or 2)
• Your Notification of Personnel Action (SF-50) (or equivalent personnel action form) must reflect your status as a competitive service employee (Position Occupied is 1).
• Your Notification of Personnel Action (SF-50) (or equivalent personnel action form) must also reflect the full performance level of the position (whether or not you were in the full performance level at the time of the action) .
11.
Do you have a severe physical, psychiatric or mental disability that qualifies you for Schedule A Disability appointments?
If eligible, provide proof of disability with appropriate medical documentation, i.e., a letter signed by a licensed medical professional or licensed vocational rehabilitation specialist stating your condition and restrictions.
For more information, review USAJOBS Individuals with Disabilities resources.
If eligible, provide proof of disability with appropriate medical documentation, i.e., a letter signed by a licensed medical professional or licensed vocational rehabilitation specialist stating your condition and restrictions.
For more information, review USAJOBS Individuals with Disabilities resources.
12.
Were you formerly employed as a Federal civilian employee, and have since retired?
If eligible, submit a copy of your separation Notification of Personnel Action, Standard Form 50 or equivalent personnel action form reflecting your retired status.
If eligible, submit a copy of your separation Notification of Personnel Action, Standard Form 50 or equivalent personnel action form reflecting your retired status.
13.
Were you formerly employed as a federal civilian on a permanent competitive appointment but are not currently a permanent competitive federal employee?
If eligible, submit a copy of your separation Notification of Personnel Action, Standard Form 50 or equivalent personnel action form reflecting your permanent, competitive status.
• Your separation Notification of Personnel Action, Standard Form 50 (or equivalent personnel action form) must reflect career or career-conditional (Tenure 1 or 2) AND
• Your separation Notification of Personnel Action, Standard Form 50 (or equivalent personnel action form) must reflect your status was in the competitive service (Position Occupied is 1).
If eligible, submit a copy of your separation Notification of Personnel Action, Standard Form 50 or equivalent personnel action form reflecting your permanent, competitive status.
• Your separation Notification of Personnel Action, Standard Form 50 (or equivalent personnel action form) must reflect career or career-conditional (Tenure 1 or 2) AND
• Your separation Notification of Personnel Action, Standard Form 50 (or equivalent personnel action form) must reflect your status was in the competitive service (Position Occupied is 1).
14.
Are you currently employed as a civilian employee in the competitive service in a federal agency?
If eligible, submit a copy of your Notification of Personnel Action, Standard Form 50 or equivalent personnel action form reflecting your permanent, competitive status.
• Your Notification of Personnel Action, Standard Form 50 (or equivalent personnel action form) must reflect career or career-conditional (Tenure 1 or 2) and
• Your Notification of Personnel Action, Standard Form 50 (or equivalent personnel action form) must reflect your status was in the competitive service (Position Occupied is 1).
If eligible, submit a copy of your Notification of Personnel Action, Standard Form 50 or equivalent personnel action form reflecting your permanent, competitive status.
• Your Notification of Personnel Action, Standard Form 50 (or equivalent personnel action form) must reflect career or career-conditional (Tenure 1 or 2) and
• Your Notification of Personnel Action, Standard Form 50 (or equivalent personnel action form) must reflect your status was in the competitive service (Position Occupied is 1).
15.
Are you a veteran whose latest discharge was under honorable conditions and you:
• served three or more years of continuous active duty service in the military (NOTE: if released shortly before completing a 3-year tour, you are considered to meet the eligibility) OR
• are entitled to veterans' preference .
If eligible, submit a copy of your latest Certificate of Release or Discharge from Active Duty, DD-214 (copy indicating character of service) or other proof of your service which includes character of service. For more information, review USAJOBS Veterans resources.
• served three or more years of continuous active duty service in the military (NOTE: if released shortly before completing a 3-year tour, you are considered to meet the eligibility) OR
• are entitled to veterans' preference .
If eligible, submit a copy of your latest Certificate of Release or Discharge from Active Duty, DD-214 (copy indicating character of service) or other proof of your service which includes character of service. For more information, review USAJOBS Veterans resources.
Preferences
1.
Select the lowest grade you are willing to accept for this position.
Time in Grade
1.
There is a time-in-grade (TIG) requirement for promotion into this position. Have you completed one year in a position at or above the GS-11 grade level?
2.
There is a time-in-grade (TIG) requirement for promotion into this position. Have you completed one year in a position at or above the GS-12 grade level?
Promotion Potential
1.
Applicants who have permanently held a position with a full performance level equivalent to GS-13 or higher in the competitive service can be referred for selection without competition under our agency merit promotion procedures. Please provide an SF-50 to prove your claim. Without an SF-50 as proof, we cannot apply non-competitive rules. Military rank, details and temporary promotions do not count.
The SF-50 submitted MUST indicate the same full performance level (or higher) equivalent to the full performance level shown on this vacancy, career or career-conditional (Tenure 1 or 2), and the status as a competitive service employee (Position Occupied is 1).
Your response to the following question will be used to determine whether or not you can be categorized as a non-competitive eligible.
Have you ever held (or do you currently hold) a competitive service position on a permanent basis in the federal government with a full performance level equivalent to GS-13 or higher?
The SF-50 submitted MUST indicate the same full performance level (or higher) equivalent to the full performance level shown on this vacancy, career or career-conditional (Tenure 1 or 2), and the status as a competitive service employee (Position Occupied is 1).
Your response to the following question will be used to determine whether or not you can be categorized as a non-competitive eligible.
Have you ever held (or do you currently hold) a competitive service position on a permanent basis in the federal government with a full performance level equivalent to GS-13 or higher?
Performance Appraisal
1.
If you are a Federal employee, is your most recent performance rating equivalent to a "pass," or "satisfactory," or better?
Assessment 1
The following questions will be used to determine whether or not you meet the minimum qualification requirements for this position. You may wish to consult the vacancy announcement for a description of those requirements.
1.
Which of the following statements best describes your experience?
2.
Which of the following statements best describes your experience?
For each of the task statements below, please select the response that best describes your skill level. The statements were developed based on the knowledge, skills, abilities, and competencies needed to successfully perform the work of this position. Be sure to describe your experience that supports your answers to the questions below, in your resume or application materials. It is important that your application package submitted, including a resume, clearly shows how you possess the experience and skill levels you claim in this questionnaire. If not, your score will be lowered or you will be found not qualified. The information you provide will be verified. Any exaggeration of your experience, false statements, or attempts to conceal information may be grounds for rating you ineligible, not hiring you, or for firing you after you begin work.
Select the one statement that most accurately describes your training and experience carrying out each task using the scale provided.
3.
Contributes to marketing projects to include project scope and objectives, deadlines, time management, contingency planning, meeting proper approval channels and procedures, determining organization and vendor capabilities, and tracking/monitoring procedures.
4.
Helps ensure that all parties are kept informed of all on-going marketing activities and successes.
5.
Establishes relationships with other Federal, State and local agencies to communicate organizational policy to outside groups.
6.
Assists in designing marketing campaigns, including the publications and media initiatives for all affected programs within the organization, develops campaigns to meet the needs of multiple audiences, each requiring the position to identify the audience and appropriate media, as well as the different manner in which the media are presented.
7.
Serves as a source of creative and innovative ideas to establish the organization's brand, and to provide a positive outreach to market the special initiatives within the organization.
8.
Assists in developing new ways of gathering input from a variety of individuals and groups with conflicting views and interests and developing and initiating varied approaches and strategies in communicating the agencies objectives to groups opposed or indifferent to agency programs.
9.
Provides ideas on potential marketing plans and public reaction to proposed policies and programs.
10.
Analyzes newsworthy activities and the potential impact on public attitudes.
11.
Evaluates the appropriateness of existing strategies and plans in light of changes in program emphasis or content, including statutory or technological changes, and shifts in public reaction to or understanding of the programs.
12.
Develops marketing campaigns and assists in the creation of materials to inform the public of the organization's policies, programs, services and activities.
13.
Uses best-practice graphic and visual communication techniques and principles to design usable and visually appealing web and social media content that are in conformance with overall design of DHS branding and in accordance with published SOB accessibility guidelines.
14.
Creates and provides instruction on social media platforms to include Facebook, Twitter, Instagram, LinkedIn, Flickr, YouTube and others as they arise.
15.
Serves as Contracting Officer's Technical Representative (COTR), ensures the execution of all budget requirements, prepares all required procurement justifications, technical statements of work and specifications.
16.
Reviews work execution documents and cost estimates provided by contractors, working closely with procurement officials to ensure all contracts issued meet the requirements specified in the procurement bid process.
17.
Assists in developing communication plans that integrate from among all types of media and methodologies the most appropriate cost-effective means to attain communication.
18.
Assists in the development, preparation, coordination and editing of feature articles and publications that convey information to employees as well as the general public and specialized target groups relating to the organization programs, objectives and mission.
19.
Leads marketing projects to include project scope and objectives, deadlines, time management, contingency planning, meeting proper approval channels and procedures, determining organization and vendor capabilities, and tracking/monitoring procedures.
20.
Ensures that all parties are kept informed of all on-going marketing activities and successes.
21.
Establishes relationships with other Federal, State and local agencies to communicate organizational policy to outside groups.
22.
Monitors national and regional news for emerging media issues to ensure messaging for outreach is accurate and appropriate.
23.
Serves as a source of creative and innovative ideas to establish the organization's brand, and to provide a positive outreach to market the special initiatives within the organization.
24.
Develops new ways of gathering input from a variety of individuals and groups with conflicting views and interests and developing and initiating varied approaches and strategies in communicating the agencies objectives to groups opposed or indifferent to agency programs.
25.
Develops relationships with key internal and external stakeholders in those audiences.
26.
Provides ideas on potential marketing plans and public reaction to proposed policies and programs.
27.
Analyzes newsworthy activities and the potential impact on public attitudes.
28.
Evaluates the appropriateness of existing strategies and plans in light of changes in program emphasis or content, including statutory or technological changes, and shifts in public reaction to or understanding of the programs.
29.
Assists in developing communication plans that integrate from among all types of media and methodologies the most appropriate cost-effective means to attain communication.
30.
Leads development of innovative and creative strategies to promote existing and/or new organizational programs, policies and initiatives.
31.
Collaborate with other Federal, State and local agencies and NGO's to develop communications strategies to address issues that affect all stakeholders.
32.
Develops proactive marketing strategies that can address and/or promote agency issues and programs in multiple media markets.
33.
Develops proactive marketing campaigns and assists in the creation of materials to inform the public of the organization's policies, programs, services and activities.
34.
Uses and can instruct others on best-practice graphic and visual communication techniques and principles to design usable and visually appealing web and social media content that are in conformance with overall design of DHS branding and in accordance with published SOB accessibility guidelines.
35.
Identify target audiences for specific organizational programs.
36.
Creates and provides instruction on social media platforms to include Facebook, Twitter, Instagram, LinkedIn, Flickr, YouTube and others as they arise.
37.
Serves as Contracting Officer's Technical Representative (COTR), ensures the execution of all budget requirements, prepares all required procurement justifications, technical statements of work and specifications.
38.
Reviews work execution documents and cost estimates provided by contractors, working closely with procurement officials to ensure all contracts issued meet the requirements specified in the procurement bid process.
39.
Designs marketing campaigns, including the publications and media initiatives for all affected programs within the organization, develops campaigns to meet the needs of multiple audiences, each requiring the position to identify the audience and appropriate media, as well as the difference in the manner in which the media are presented.
40.
Leads development, preparation, coordination and editing of feature articles and publications that convey information to employees as well as the general public and specialized target groups relating to the organization programs, objectives and mission.