Immigration and Customs Enforcement Logo
Position Title
Public Affairs Specialist
Agency
Immigration and Customs Enforcement
Announcement Number
DAL-PAO-11065927-DE-JM Opens in new window
Open Period
Friday, March 26, 2021 to Friday, April 9, 2021
For preview purposes only. To apply, please return to the USAJOBS announcement and click the Apply button.
Eligibilities
1. Do you claim Veterans’ Preference? (limit characters)
2. Are you a current or former federal employee displaced from the agency hiring for this position? If yes, confirm:
  • you are located in the same local commuting area of the vacancy
  • your grade is equivalent to or higher than the grade level of the vacancy
  • the promotion potential (full performance level) of the position you are being separated from is equal to or higher than the promotion potential of the vacancy, and
  • your last performance rating of record is at least fully successful or the equivalent.

You will be required to submit supporting documentation to validate your claim of CTAP eligibility such as a Reduction in Force (RIF) separation notice or a Proposed Removal/Separation notice and a copy of your latest Notification of Personnel Action, Standard Form 50.
For more information, review the USAJOBS Resource Center.
(limit characters)
3. Are you a current or former federal employee displaced from a position in a federal agency other than the agency hiring for this position?
If yes, confirm:
  • you are located in the same local commuting area of the vacancy
  • your grade is equivalent to or higher than the grade level of the vacancy
  • the promotion potential (full performance level) of the position you are being separated from is equal to or higher than the promotion potential of the vacancy, and
  • your last performance rating of record is at least fully successful or the equivalent.
You will be required to submit supporting documentation to validate your claim of ICTAP eligibility such as a Reduction in Force (RIF) separation notice or a Proposed Removal/Separation notice and a copy of your latest Notification of Personnel Action, Standard Form 50. For more information, review the USAJOBS Resource Center.
(limit characters)
Preferences
1. Select the locations you want to be considered for. You must choose at least one location. (limit characters)
2. Select the lowest grade you are willing to accept for this position. (limit characters)
3. Which of the following items describes your current or recent (within the last five years) political appointee service? If you responded yes to any of the items below, you will need to include a SF-50 specifying your prior service. (limit characters)
Assessment 1
Select “Yes” or “No” to the following question(s). (limit characters)
1. For GS-12: Do you have one (1) year of specialized experience at the GS-11 grade level or equivalent performing duties such as:
  • Being responsible for preparing, coordinating, and editing feature articles and publications;
  • Targeting groups relating to the organization programs, objectives, and mission;
  • Establishing and maintaining effective working relationships with domestic and foreign media, and;
  • Developing and disseminating informational materials to audiences through various media platforms.
(limit characters)
2. For GS-13: Do you have one (1) year of specialized experience at the GS-12 grade level or equivalent performing duties such as:
  • Developing informational materials and making it available on digital media platforms;
  • Being responsible for the planning, initiation, and implementation of public affairs campaigns;
  • Managing a public affairs and digital information program and procedures governing information dissemination, and;
  • Maintaining editorial control of official Agency social media accounts.
(limit characters)
Select the one statement that most accurately describes your training and experience carrying out each task using the scale provided. (limit characters)
3. Keeps abreast of current events and potential news items in the organization by maintaining liaisons with program managers and being cognizant of changes in legislation and regulations. (limit characters)
4. Analyzes and recognizes newsworthy activities of the agency with a potential impact on public attitudes. (limit characters)
5. Ensures information and materials accurately reflects the policies, views, and program initiatives. (limit characters)
6. Ensures that all information and material prepared and released accurately reflect the policies, views, and program initiatives of the agency. (limit characters)
7. Provides innovative ideas to assist in the establishment the agency's brand, and to provide a positive outreach to market the special initiatives within the agency. (limit characters)
8. Works on marketing projects maintaining project objectives, time management, contingency planning, and approval procedures. (limit characters)
9. Works on efforts associated with the promotion and marketing of the agency. (limit characters)
10. The position analyzes data to find the Return on Investment (RIO) for each campaign and recommends strategies to improve ROI. (limit characters)
11. Collaborates on marketing initiatives with field and agency offices providing advice and expertise. (limit characters)
12. Ensures that all parties are kept informed of marketing activities and successes. (limit characters)
13. Develops, and edits information to convey information to employees, the public, and specialized target groups relating to the agency programs, objectives, and mission. (limit characters)
14. Converts official government data and statistics into visually appealing infographics to best explain trends and highlights to the public. (limit characters)
15. Exhibits project management concepts tools, and techniques to perform cost benefit analysis, ROI forecasts, and analysis. (limit characters)
16. Exhibit an In-depth ability to develop a wide range of information for dissemination through a variety of electronic media. (limit characters)
17. Proposes or evaluates solutions to internet/intranet publishing requirements and identifies needed resources to ensure systems meet communications needs. (limit characters)
18. Develops and writes informational material to reach local or national audiences through media. (limit characters)
19. Manages a marketing program and is responsible for the planning, initiation, and implementation of comprehensive public affairs campaigns. (limit characters)
20. Serves as a main source of creative and innovative ideas to establish the agency's brand. (limit characters)
21. Develops and disseminates material for internal and external use. (limit characters)
22. Prepares communication in the form of articles, releases, fact sheets, responses to inquiry, pamphlets, newsletters, speeches, and magazines. (limit characters)
23. Ensures that all information and materials prepared and released accurately reflect the policies, views, and program initiatives of the agency. (limit characters)
24. Provides a positive outreach to market the special initiatives within the organization. (limit characters)
25. Leads efforts to promote and market an agency, including the developing and procuring marketing services and products. (limit characters)
26. Designs publications and media initiatives for marketing campaigns. (limit characters)
27. Manages a public affairs and digital information program and its procedures governing information dissemination via social media functions for the agency. (limit characters)
28. Plans, designs, executes, and manages electronic information distribution programs. (limit characters)
29. Develops a wide range of information for dissemination through a variety of digital media determining the most effective medium. (limit characters)
30. Develops, prepares, and edits feature articles and publications that conveying information to employees as well as the public and specialized target groups relating to the agency programs, objectives and mission. (limit characters)
31. Reviews social media content and identifies remedies for situations when content is out of date or contradictory with other material. (limit characters)
32. Utilizes a wide range of electronic communication techniques across the Internet. (limit characters)